Blackpool Artists Assemble to Celebrate Sustainable Seaside Style

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“This was something brand new for Blackpool, exciting, immersive, and deeply creative,” said Aysh De Belle of House of Wingz. “It’s proof that our town has the talent and vision to put itself on the style map.”

On Saturday 16 August, Blackpool’s House of Wingz opened its doors to the local community, inviting them to join in a celebration of inclusive, multicultural, and sustainable arts in the form of dance, sustainable fashion, spoken word and poetry, photography, live performance, and community activism.

The concept of Blackpool Style Assembly steers away from the promotion of fast, disposable fashion and mass production and instead encourages people to be the creators of their own individualised, sustainable style, which in turn, reflects the unique character of Blackpool’s artistic, seaside vibe.

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Now in its second year and via two performances at 3 pm and 7 pm at House of Wingz, Blackpool’s iconic hub of street culture, audiences were transported through a maze of themed rooms, swept away by expressive design and a contagious fusion of live DJs, musicians, dancers, filmmakers, and visual and verbal artists.

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This year sees the event expand in size, scope, and vision, supported by Pot Bound’s Iz Durose and Finley Jaqs and Sarah Clarke- Lees of the Alternative Studio, Hardman St., Blackpool.

“This was something brand new for Blackpool, exciting, immersive, and deeply creative,” said Aysh De Belle of House of Wingz. “It’s proof that our town has the talent and vision to put itself on the style map.”

The concept of Style Assembly steers away from the promotion of fast, disposable fashion and mass production and instead encourages people to be the creators of their own individualised, sustainable style, which in turn, reflects the unique character of Blackpool’s artistic, seaside vibe.

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This 2025 edition of Blackpool Style Assembly exuded passion and vibrance, an unapologetic fusion of fashion, culture, and community activism, which illuminated and elevated the work of local independent designers, small brands, neurodivergent makers, artists, and performers including:

House of Wingz (Aysh De Belle) with her re-worked collection
House Points, Northern Tide, styled and choreographed by young dancers and creatives at House of Wingz.
Herbrand, Created and styled by Ava Docherty
Crafty Cloth– Created and styled by Monica Wardle
Allura- created by Will Bruce, styled and produced by Aysh De Belle
Love Me Again– created by Amber Swinnerton, Style by Aysh De Belle, Choreographed by Inimfon Ekpenyong Iiniama & Franklin Oni-Ossai
Performance Poetry by Manchester-based artist
NYA The ADHDAF Emporium styled and produced by Laura Reynolds and Steph Thompson. Photographers on the day were Will Panter, George Bell, Wakin Wahman, Roxy Cotton, Chloe Lowton, Jack Sykes, and Claire Griffiths.
Filmmakers included Sanderson Creative Productions.

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Not just a fashion show, Blackpool Style Assembly is a cultural statement. A living, breathing exhibition that applauds the coastal town’s own distinctive and diverse fashion identity and creative prowess. Due to its growing popularity, The Blackpool Style Assembly is now set to become a regular fixture, with the arts collective aiming to host two shows per year at House of Wingz, establishing Blackpool as a leading destination for sustainable fashion and cultural innovation.